Increased demand for video-on-demand services, expansion of smartphone market, proliferation of online learning services and potential demand from work-from-home applications are the key attributes dynamically shaping the growth of the global video streaming market. Video streaming refers to continuous transmission of audio and video data over internet for entertainment, education, and professional applications.
The proliferation of internet based services has led the entertainment companies to focus on delivering content over internet to gain access of expanding market. Adoption of advanced technologies such as artificial intelligence and block chain technology has helped to improve the quality of content.
Content developers and editors have stated using AI and block chain technology for cinematography, editing, script writing, voice overs and so on. Another factor actively contributing towards the growth of global video streaming market is increased penetration of smartphones and expanding reach of internet service providers across the emerging countries.
The video streaming market is expanding with increased number of content developers, video-on-demand service providers and shifting consumer preference across the globe. Proliferation of online or e-learning services across the globe is contributing towards the growth of the global video streaming market. With implementation of lockdown amidst the COVID-19, the demand for video streaming solutions has increased significantly fueled by growth of video conferencing. The market is anticipated to grow further in coming years with increased demand from online learning platforms and video-on-demand applications.
North America contributed the largest share to the global video streaming market in 2019 owing to increased demand for cloud-based streaming services across major countries. Increased investment in cloud infrastructure and increasing number of video-on-demand users across the United States and Canada is anticipated to contribute towards the growth of the North America video streaming market during the forecast period.
Asia Pacific is expected to be most lucrative market for video streaming service providers during the forecast period owing to increased penetration of video-on-demand, proliferation of internet services, and increased penetration of smartphones and connected devices across emerging economies.
Video Streaming Market Share Analysis, by Geography (2022)
The report titled “Video Streaming Market - Global Market Share, Trends, Analysis and Forecasts, 2023-2032” wherein 2021 is historic period, 2022 is the base year, and 2023 to 2032 is forecast period. Additionally, the study takes into consideration the competitive landscape, wherein the report would provide company overview and market outlook for leading players in the global video streaming market.
Furthermore, the report would reflect the key developments, global & regional sales network, business strategies, research & development activities, employee strength, and key executive, for all the major players operating in the market.
The global video streaming market is segmented based on type, solution type, platform, revenue model, deployment, end user, and geography. Based on type, the global video streaming market is segmented into live video streaming and non-linear video streaming. Based on solution type, the global video streaming market is segmented into internet protocol TV (IPTV), over-the-top (OTT), pay-TV, and others. Based on platform, the global video streaming market is segmented into gaming consoles, laptops & desktops, smartphones & tablets, smart TV, and others. Based on revenue model, the global video streaming market is segmented into advertising, rental, subscription, and others. Based on deployment, the global video streaming market is segmented into cloud and on-premise. Based on end user, the global video streaming market is segmented into enterprise and consumer. The enterprise segment is sub-segmented into corporate communications, knowledge sharing & collaborations, marketing & client engagement, training & development, and others. The consumer segment is further sub-segmented into real-time entertainment, web browsing & advertising, gaming, social networking, e-learning, and others. Based on geography, the global video streaming market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
The research provides in-depth analysis of prominent players holding majority share of the global market with a focus on all operating business segment and would identify the segment of the company focusing on video streaming. Further, market share of prominent companies in the global video streaming market would also be estimated. the study takes into consideration the key competitive information such as business strategy, product portfolio, key development, swot analysis, and research and development focus of all the video streaming companies.
The global video streaming market study would take into consideration the participants engaged throughout the ecosystem of the market, along with their contribution. Product portfolio would focus on all the products under the video streaming business segment of the company. Similarly, the recent development section would focus on the latest developments of company such as strategic alliances and partnerships, merger and acquisition, new product launched and geographic expansion in the global video streaming market.
Major players active in the global video streaming market include Akamai Technologies, Inc., Amazon Web Services, Inc., Google LLC, HOOQ, Iflix, iQIYI, Inc., Microsoft Corporation, Netflix, Inc., Novi Digital Entertainment Private Limited, Tencent Holdings Ltd., and Vikit.
Market Segmentation:
By Type
By Solution Type
By Platform
By Revenue Model
By Deployment
By End User
By Geography
North America is the principal contributor to the global Video Streaming market.
The Video Streaming market has been assessed for the years 2022 to 2032.
Major players operating in the global Video Streaming market include Akamai Technologies, Inc., Amazon Web Services, Inc., Google LLC, HOOQ, Iflix, iQIYI, Inc., Microsoft Corporation, Netflix, Inc., Novi Digital Entertainment Private Limited, Tencent Holdings Ltd., and Vikit..
The global Video Streaming market segmented on the basis of type, solution type, platform, revenue model, deployment, end user, and geography
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